D.K.M College For Women

( AUTONOMOUS )

Vellore - 1

Affiliated To Thiruvalluvar University

Accredited by NAAC with 'A' Grade with a CGPA of 3.22 out of 4 in the 4th Cycle

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Aided - 0416-2903691 / 7010308218
Unaided - 94433 41270 / 9489537911

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Faculty Profile View

Name :  Dr.T.BHARATHI
Designation :  Assistant Professor

S.No Name FullTime/Part Time Project Title
2010-11
1. Mr.P.Satheesh Kumar Full Time A Study on the Acceptance of Mobile Banking Channel by Customers in Gudiyattam, Vellore District.
2011-12
1. Ms.N.Karpagam Full Time A Study on the Satisfaction of Consumers towards organized Retail Outlets in Vellore District.
2012 - 2013
1. Mr.D.Sundararajan Full Time A Study on the Quality Perception and Impact on Usage of Laptop.
2013 - 2014
1. Mr.M.Dhanasekaran Full Time A Study on Service Quality in Online Shopping.
2. Mr.V.Selva Kumar Full Time A Study on the Saatisfaction of Consumer towards Coca-Cola with Special Reference to Thiruvallur District.
3. Mrs.K.S.Karuna Full Time A Study on Customer’s Preference towards Purchase of  Mobile  Phone.
2014 - 2015
1. Mr.O.Joseph Augustus Full Time A Study on After Sale Service Rendered by the Two Wheeler Dealers at Gudiyattam, Vellore District.
2. Mrs.P.Illavarasi Full Time A Study on the Brand Preference and Satisfaction of Women Customer towards purchase of Two Wheelers.
3. Ms.S.Shamili Full Time A Study on the Perception of  Women Customer towards Online Shopping.
2015 - 2016
1. Ms.R.Kalpana Full Time A Study on Customers Preference towards Life Insurance Policies in Vellore District.
2. Mrs.P.D.Umasankari Full Time A Study on the Opinion of customers two Wheelers of Bajaj Auto Company with Special Reference to Vellore District.
3. Mrs.R.Suganya Full Time Empowerment of Women through Self Help Groups - A Study with Special Reference to Gummidipoondi Town in Thiruvallur District.
2017-2018
1. Mrs.P.Revathi 2017-2018.   A Study on the Influence of Demonitization on the Purchasing Behaviour of Consumer towards Online Shopping-A Comparative study on Before and After Demonitization.
2018-2019
1. Ms.P.Vidhya 2018-2019.   A Study on the Purchasing Behaviour of Consumer towards Ready to Cook Products in Vellore District.
2019-2020
1. Mrs.U.Mounika 2019-2020.   A Study on E-Marketing Tools and Its Influences on Buying Decisions of Consumers.
               
Ph.D.,
S.No Name Of The Scholar Fulltime/Part Time Reg.No Completed/Ongoing Date Of Admission Topic Of Research
1. Ms.N.Karpagam Part Time Ph.D./064/2018/COM Ongoing 24.04.2018 A Study on the Changing Attitude of Women Customers towards Online Shopping with Special Reference to Vellore District, Tamilnadu.
2. Ms.J.Thamilselvi Part Time Ph.D./2018/3689 Ongoing 14.11.2018 A Study on Green Human Resource Practices in Higher Educational Institutions.
3. Mrs.K.Kalaivani Part Time Ph.D./2019/19CETP1866/COMM Ongoing 13.02.2020 A Study on the Role of Women Entrepreneurs towards Bio Degradable Products.
4. Ms. S. Ruqiya Firdous Full Time Ph.D./2019/19CETP1155/COM Ongoing 30.06.2020 Impact of Motivation and Workplace satisfaction on Employee Retention – A study with reference to Leather Companies
      PUBLICATIONS:     No. of papers  published in referred journals
S.No. Authors Name Title of the paper Name of the Journal and its publisher Details of the Journal (such as Volume, Issue no., Year, Page no., ISSN/ISBN No. )
1. Dr.T.Bharathi “Geographical Indications and Plant Varieties in India” Vels University, Chennai in the name of “Emerging Trends in Knowledge Management” Vels University, Chennai in the name of “Emerging Trends in Knowledge Management”, 2016, Impact factor 3.455. ISSN No. 2394-5702.  
2. Dr.T.Bharathi “A Study on the Awareness and Preference of Women Customer’s towards Online Shopping”. International Journal of Consumerism International Journal of Consumerism ISSN No. 2250-1010, Sep. 2016, Volume 5, Issue 1.
3. Dr.T.Bharathi “A Study on the Level of Satisfaction and Rank Preference of Consumers towards Organised Retail Stores in Vellore District”. Shanlax International Journal of Management Shanlax International Journal of Management ISSN No. 2321-4643, Nov. 2016, Volume 4, Issue 2.
4. Dr.T.Bharathi “Impact of Foreign Market Arrivals in Retail Marketing – A Review”. Shanlax International Journal of Management Shanlax International Journal of Management Impact factor 2.082. ISSN No. 2321-4643. UGC approved journal number 44278, Aug. 2017, Volume 5, Issue 2.  
5. Dr.T.Bharathi GST Challenges and Prospects in India Emperor International Journal of Finance and Management Research Emperor International Journal of Finance and Management Research, Jan 2018, ISSN No. 2395-5929.
6. Dr.T.Bharathi Zero Waste Management in Vellore International Review of Business and Economics   International Review of Business and Economics, Feb 2018, ISSN No.2474-5138.
7. Dr.T.Bharathi A Study on Buying Behaviour of Consumers on Domestic Products Shopping through Online with Special Reference to Vellore District, Tamilnadu. Shanlax International Journal of Commerce Shanlax International Journal of Commerce, Feb 2018 Impact factor 3.017 UGC Approved Journal Number 44120 and ISSN No. 2320-4168.  
8. Dr.T.Bharathi How Do We See GST as a Potential Game Changer in the Context of Indian Tax System? Kaveripakkam College Journal of Management Research Kaveripakkam College Journal of Management Research, Sep 2018, ISSN No. 2249-6459.
9. Dr.T.Bharathi A Study on Women Customers Attitude Towards Online Shopping in Vaniyambadi Town, Vellore District Our Heritage Our Heritage, Impact factor is 6.6 ISSN No.0474-9030 Volume 68, issue 30 February 2020
10. Dr.T.Bharathi A Study on the Satisfaction of Customers Towards Online Shopping in Vellore District, Tamilnadu Our Heritage Our Heritage, Impact factor is 6.6 ISSN No.0474-9030 Volume 68, issue 30 February 2020
11. Dr.T.Bharathi A Study on the Effect of Demonitization in Online Shopping The International Manager”- A Peer Reviewed (Referred) International Journal. The International Manager”- A Peer Reviewed (Referred) International Journal, Volume 7, issue 25, Dated:.03.2020, PP:30-47, Impact Factor is 5.7 ISSN No.2348-9413 (Online), 2348-9405 (Print).  
        CONFERENCE PROCEEDINGS:
S.No. Authors Name Title of the paper Name of the Journal and its publisher Details
1. Dr.T.Bharathi A Study on Women Customers Attitude towards Internet Shopping in Vaniyambadi Town, Tamilnadu NCAMRSSET   2019, NCAMRSSET ISBN:  978-93-5346-428-8.
2. Dr.T.Bharathi Emerging Trends of E-Business in India Published by Sri Krishna Traders, Chennai   E-Business and Internet Banking ISBN:  978-93-87300-01-9.
  BOOK CHAPTERS:
S.No. Authors Name Title of the paper Name of the publisher Details
1. Dr.T.Bharathi Goods and Services Tax-Challenges and Prospects in India L Ordine Nuova Publications Sep. 2017 L Ordine Nuova Publications Goods and Services Tax in India ISBN:  9386 78219-7.  
2. Dr.T.Bharathi Media and Child Development LU LU Publication LU LU Publication 2018 Media and Child Development ISBN:  978-0-359-15415-9.  
3. Dr.T.Bharathi Kinds of Business Letters AIB Publications AIB Publications, Tamilnadu, India Trends in Business Communication ISBN: 978-81-946014-2-5-81-2-5.  
4. Dr.T.Bharathi Challenges Faced by Students in E-Learning during COVID-19 Period self published by Dr.M.Ignatius Joseph John, Chennai self published by Dr.M.Ignatius Joseph John, Chennai COVID 19 Invisible Enemy or Eye Opener -Opportunities and Challenges ISBN No. 978-93-5419-610-2.  
5. Dr.T.Bharathi E-Learning Krishna Publication House, Gujarat Technology Learning for Next Generation ISBN No. 978-81-947388-3-1.